JOSEPH GINDI chose HONESTY as a trait for success:
AS A CHILD, NOW, HOW CAN YOU PRACTICE BEING HONEST?
You can not lie to your friends.
EXPLAIN HOW BEING HONEST COULD HELP YOU SUCCEED IN BUSINESS IN THE FUTURE?
If you’re honest you can sell many things and not need to lie.
HOW BEING DISHONEST WILL AFFECT THE SUCCESS OF SOMEONE’S BUSINESS?
Noone would want to do business with you if you lie.